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[HMC](Happy Way Drive) The 1st Korean Children's Safety Quiz Contest
Korea


Commemorating Children's Day on May 5th, Hyundai Motors held 'The 1st Korean Children's Safety Quiz Contest' at Sangam WorldCup Park where children, parents, and teachers participate jointly sponsored by MOPAS and the Citizen's Coalition for Safety.

Hyundai Motors prepared this contest to enable children to enjoy learning about 'children's safety' in an easy way through quizzes, and also to let the entire community know about the importance of children's safety education by providing a diverse range of events for experiencing safety.

This contest is a final contest competing for the safety quiz king prize where186 children, selected after going through the first and second online preliminary contest among 25,000 participants all over the country, engages in a O/X quiz and golden bell style quizzes.

A total of 8 children who have achieved excellent grades on this day are given a prize certificate and extra prize such as Minister of Public Administration &Security Award and Hyundai Motors CEO Award, and a chance to experience an overseas cultural visit.

In the online preliminary contest held from March 30th to April 25th targeting elementary school and preschool children age 5~7 and up, a total of 25,000 children from 232 city, county, and district all over the country applied for the contest. The first and second preliminaries brought about great interest in safety as about 570,000 people visited the quiz contest site.

On the day of the event, 'Safety Experience Festival' was also held along with the finals of the quiz contest, and this festival allowed any child to participate in the event.

'Safety Experience Festival' event consists of colorful events such as How to escape in case of fire, How to use a fire extinguisher How to administer first aid, Experiential programs such as traffic safety vehicle traffic safety photo exhibition, and Gas safety and elevator safety class, and besides this, there were programs children can enjoy to their heart's content such as face painting, and family love recreation.

Furthermore, in the parking lot next to the event location, maintenance services were provided by Hyundai Motors for conducting vehicle inspection and supporting consumable parts on participant's family vehicles and general vehicles.

Since October of last year, Hyundai Motors has been actively carrying out Happy Way Drive campaign to spread a good traffic culture. (www.happywaydrive.com)

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